JerseyMade* — Local SEO + GEO Proposal
Jersey Made *
Creative Agency  |  jerseymade.co
Prepared For
Mitchell Thorp Foundation
Date
March 2026
Service Proposal
Local SEO
+ GEO
Services
Rank where decisions get made. Google, Bing, ChatGPT, Gemini, Grok, and the full local directory ecosystem.
jerseymade.co
Confidential
The Opportunity
Search has changed.
Your visibility strategy should too.

Search visibility runs across more surfaces than Google. AI-powered answers, generative search results, and local directory signals now shape how potential clients find and vet you before they ever click a link. This engagement covers both Local SEO and Generative Engine Optimization (GEO) across the full modern discovery stack.

The goal is straightforward: rank for the keywords your audience is actually using, show up where decisions get made, and build a citation footprint that compounds over time.

Typical results window: 6 to 9 months for meaningful keyword movement. Early wins often appear sooner.

Google
Search + Maps + SGE
Bing
Search + Places
ChatGPT
AI Search
Gemini
AI Overviews
Grok
AI Search
Local Directories
Yelp, Apple Maps + more
Scope of Work
What we actually do.

Depending on your priorities and active budget, engagements are built from the following core services. Every engagement starts with a baseline audit to determine where the highest-leverage work lives.

01
Google Business Profile Management
Optimization, ongoing updates, photo management, Q&A, and review strategy. The highest-leverage local signal for most businesses.
02
Local Citation Building + Cleanup
Consistent NAP data across core directories and data aggregators. Inconsistencies here actively suppress local rankings.
03
On-Page SEO
Title tags, meta descriptions, header structure, schema markup, and internal linking. Content edits reviewed and approved by client before publishing.
04
GEO Content Optimization
Formatting and structuring content to surface in AI-generated answers, featured snippets, knowledge panels, and LLM citations across ChatGPT, Gemini, and Grok.
05
Keyword Research + Competitive Analysis
Identifying the terms that drive qualified local traffic, where you currently stand, and where the real gaps are.
06
Monthly Performance Reporting
Plain-language reporting on rankings, visibility, and traffic movement. No vanity metrics, no filler.
Investment
Transparent pricing.
No surprises.
Standard Rate
$85
per hour
All industries excluding nonprofit. Applies to Local SEO, GEO, and combined engagements.
Nonprofit Rate
$75
per hour
For registered 501(c)(3) organizations. Same full scope of services at a reduced rate in support of mission-driven work.
Minimum Engagement
30 hrs / month  —  3-Month Term
$2,550 / mo minimum*
*At standard rate. Nonprofit rate: $2,250 / mo
Terms + Getting Started
How the engagement works.
Initial Term
Three-month minimum at 30 hours per month. This is what gives the work time to take root. SEO is not a one-month exercise.
After Month Three
Service continues month-to-month on a flexible budget planner. Hours scale up or down based on active priorities and available budget.
Start Date
SEO work can begin as soon as access is provided. There is no complex onboarding delay. We move when you're ready.
Billing
Invoices are due upon receipt. No retainer holds, no payment schedules. Clean and simple.
Client Responsibilities
Client provides login credentials, platform access, and existing brand assets. Client reviews and approves all on-site content before it is published.
Content Approval
Nothing goes on your website without your sign-off. You stay in control of your brand voice and message at every step.

No warranty, expressed or implied, is made regarding specific ranking outcomes. Search algorithms are dynamic and outside the control of any agency. JerseyMade*'s commitment is to applied best practices, consistent execution, and transparent reporting. Results described represent typical timelines and are not guarantees of performance.

JerseyMade* Creative Agency  |  jerseymade.co
Local SEO + GEO Services Proposal
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