Simple yet strong, we came in to design a 65th anniversary logo that stands out but also feels a part of the current brand standards.
A Mix of Old and New
Using a combination of old YellowPages ads Superior ran throughout the 1960's and 70's, we created social media content that urges current and past employees to share their Superior story.
Communication is Key
A communication strategy is key to any campaign, big or small, and we wanted to make sure Superior Ready Mix had every angle covered with included email, social media and print.
Working with the client we were able to use submitted photos to create unique social media content that helps honor the past and celebrate the future.
